Creating Sensory Experiences in a No-Touch World

Margo Jay
5 min readApr 22, 2021

There’s no denying that people enjoy sensory experiences. In fact, some of us seek them out, even crave them. Whether it’s delighting our taste buds with a new culinary experience or jamming to the music through our earbuds, we live for sensation.

One sensation we often forget about is touch. The tactile is easy to overlook. Yet it’s so important to many of our…

Margo Jay

Marketing & Brand Expert | Customer Empath | Master Strategist | Deeper Insight | Finding extraordinary value | Driving competitive advantage |