The Marketer’s Guide to the Next Normal

For months, we’ve been looking forward to when things “go back to normal.” Some of us have asked if we want things to go back to “normal,” and more of us are realizing we’ve left the old “normal” behind.

We’re facing down the next normal. There’s been a seismic shift over the last little while, and it’s clear now that we’re not going back to the way things were-at least not totally. Experts say…